BYOMA was looking to create an owned and authentic 2-way relationship with their brand fans. One that would deepen their engagement with their community and organically grow their brand reach.
BYOMA leveraged TYB’s gamified engagement features like leaderboard and levels to reward their fans for inviting new members in. Over 2,000 members shared their membership collectibles on social media and they organically grew their community to over 40,000 members.
Now, BYOMA is expanding rewards for this fan engagement by integrating TYB's Shopify rewards widget to enable rewards for purchase.
BYOMA leveraged TYB’s gamified engagement features like leaderboard and levels to reward their fans for inviting new members in. Over 2,000 members shared their membership collectibles on social media and they organically grew their community to over 40,000 members.
Now, BYOMA is expanding rewards for this fan engagement by integrating TYB's Shopify rewards widget to enable rewards for purchase.
Through consistent engagement, BYOMA has built an incredibly active and valuable community
centered around brand amplification.
Converting their owned channel to increased frequency via organic brand fans nets 80% less spend on acquiring customers! TYB brands like BYOMA who enable integrated rewards through Shopify see a 43% higher purchase frequency from their community members.