With TYB, we were able to turn the Treat Shoppe from a one-day activation into a lasting engagement moment. Seeing thousands of fans join, share their experiences, and weigh in on future events showed us how powerful community can be when you give them space to connect.
Data is so important when it comes to understanding your consumers, it helps inform and create cohorts within these different, meaningful groups. TYB has already impacted our company as a whole, with other departments asking how they can get involved and what kind of information we can capture.
With TYB, we’ve been able to turn our fans into true co-creators of the brand. It’s given us a space where the community can shape the conversation, share their creativity, and bring Poppi to life in ways we couldn’t have imagined. TYB has made our community feel seen — that’s been game-changing for building loyalty and connection.
“Data is so important when it comes to understanding your consumers, as it helps inform and create cohorts within these different groups in a meaningful way. TYB is already starting to impact our company as a whole, with other departments asking how they can get involved."
Since launching with TYB, we've seen a clear lift in performance across key metrics. TYB members are ordering more frequently and showing higher life time value than non-members. We've also seen consistent month-over-month growth in net sales, directly tied to our community’s engagement on the app."
“TYB has redefined loyalty for us, turning over 75,000 brand fans into an engaged, advocacy-driven community. Beyond purchases, we reward actions that deepen connection—like referrals, UGC, and brand feedback. Community has always been at Bubble’s core, but TYB has taken it to new heights with our 'inner circle' experience."
“TYB has given us a deeper, more measurable way to connect with our community beyond just transactions. It’s about creating meaningful moments, whether through social sharing, referrals, content creation, or product feedback. Our community is more engaged than ever, and a clear impact on both purchase frequency and lifetime value.”
“TYB gave us a way to be involved in our customers’ lives beyond the point of purchase, creating a deeper layer of connection and ongoing dialogue. This added sense of community has led to a 25% increase in LTV and a 29% lift in purchase frequency among TYB members, fueled by meaningful engagement and standout UGC.”
“We had a board meeting after onboarding with TYB and it was the first time I was able to have actual metrics about our community to actually drive conversation with our board and that has been really incredible.
TYB gave us the opportunity to get on a platform with new potential customers."